Research-driven design that solves real user problems. From wireframes to production-ready design systems — every pixel earns its place.
What We Do
A comprehensive suite of ui/ux design services — each one designed to drive measurable business outcomes, not just activity metrics.
User interviews, usability sessions, journey mapping, and jobs-to-be-done analysis. Design informed by evidence, not assumption.
Low-fidelity wireframes and IA that structure the experience before visual design begins. Tested with users before any code is written.
Pixel-perfect, brand-aligned UI designs across all screens and states. Every component, interaction, and micro-animation defined.
Scalable component libraries with design tokens — ensuring consistency across your entire product at any scale.
Interactive prototypes tested with real users before development. Issues caught here are 10× cheaper to fix than in production.
WCAG 2.1 AA compliance baked in — contrast ratios, focus states, screen reader support, and keyboard navigation designed from the start.
How We Work
A clear, structured process that keeps you informed at every step and delivers results on a defined timeline.
User interviews, competitive analysis, and heuristic evaluation of your current experience. Insights documented and shared.
Sitemap, user flows, and content hierarchy restructured around how users actually think — not how your data is stored.
Low-fidelity wireframes tested with 5–10 real users. Iterations completed before any visual design work begins.
Full UI design across all screens, states, and breakpoints. Design system built in parallel for development handoff.
Developer-ready Figma files with annotations, spacing specs, and component documentation. Available for dev questions throughout build.
MadTech redesigned our entire SaaS dashboard. They ran user interviews, built a 120-component design system, and tested with 40 users before dev started. Churn dropped, NPS jumped, and we closed our Series A citing product quality.
Common Questions
Both. Redesigns of existing products are actually a large portion of our work — we audit the current experience, identify the highest-impact problems, and prioritise fixes for maximum ROI.
Figma files with all screens, components, and variants. Exported assets, a design system (if in scope), a clickable prototype, and full developer handoff documentation.
We do both. User research is embedded in our process — we'd rather spend a week talking to users than two months designing the wrong thing.
Yes. We work within your brand guidelines while elevating the UI quality. If your brand guidelines need updating, we can incorporate a brand refresh into the scope.
Figma handoffs are developer-agnostic. We can hand off to your in-house team, a third-party agency, or MadTech's own development team for a seamless end-to-end experience.
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